• Messaging. Positioning. Go-to-market.

    Product Marketing Strategy

    Start the Conversation
  • Fractional Product Marketing Leadership

    Expertise when you need it.

    See How We Work
  • Define the Right Buyers

    Focus on the customers who truly need you.

Messaging & Positioning Strategy

Clarify product value, define target buyers, and develop messaging that supports effective marketing and sales conversations.

Sales Enablement

Equip sales teams with messaging and resources that help them communicate product value and win deals.

Go-To-Market Strategy

Plan and execute product launches and marketing programs that align product, marketing, and sales.

Product Marketing Advisory

Strategic guidance to strengthen product marketing and go-to-market execution.

Testimonials

Jennifer Holtvluwer

It is always a pleasure working with Launch Product Marketing. Elisabeth is willing to step in, at a moment’s notice, and serve as an extended team member. Elisabeth Thomas has worked side-by-side with our marketing team exuding leadership in the areas of product marketing and content marketing. The results speak for themselves. We knew we had a winning partnership right out of the gate once Launch Product Marketing delivered a customer-focused asset that supported a go-to-market campaign generating $6M in pipeline within nine months.

Rob Tiisler

CEO & Creative Director / Company Man Studios

I have had the opportunity to work with Elisabeth on several projects over the past several years. Over that time she has always shown exceptional attention to detail and has proven to be reliable, innovative, and organized in the execution and completion of a strategic plan. By placing your service, product or brand in her hands, you are guaranteed dedication and exceptional work.

Jake Burns

Founder / SouthDirekt

I have worked with dozens of communications professionals over the years, but rarely have I found someone with such an impressive presence backed by quality of work. On projects both big and small, Elisabeth of Launch Product Marketing, places the same passion and regard for the final product. I highly recommend working with her for marketing communications.